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Head to head · Meal Replacements & Shakes

Huel Black Edition vs OWYN 20g Plant Protein Shake

Huel scores higher overall (8.1 vs 6.7 out of 10), mainly on efficacy, quality & purity, value and transparency. OWYN still leads on experience.

Updated September 2026 from our full reviews · How we score

Higher score

A complete vegan meal powder with 40 g protein, 11 g fiber and 27 vitamins and minerals per 400-calorie serving; fully disclosed, but the taste is divisive.

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An allergen-friendly vegan shake with 20 g of pea and pumpkin seed protein and no artificial sweeteners, but lower-quality protein and too few calories for a meal.

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We may earn a commission when you buy through these links — it never affects our scores. How we make money

The short answer

Choose Huel if…

  • People replacing one or two meals a day with a high-protein option
  • Vegans and those avoiding soy, lactose or gluten
  • Shoppers who want every nutrient amount disclosed
  • You care most about efficacy, quality & purity, value, transparency

Choose OWYN if…

  • Vegans and people avoiding dairy or soy
  • Shoppers managing multiple food allergies
  • Anyone avoiding artificial sweeteners
  • You care most about experience
  • You want the lower cost per serving ($3.25)

Side by side

Black Edition20g Plant Protein Shake
Our score8.1 / 106.7 / 10
Efficacy (30%)8.76.5
Quality & Purity (25%)7.87.0
Value (20%)8.06.0
Experience (15%)7.07.9
Transparency (10%)9.26.5
FormPowderReady to drink
Serving90 g (about 2 scoops)17 servings per container1 bottle (12 fl oz / 355 mL)12 servings per container
Price per serving$3.53$3.25
Testing & certifications
Third-party tested
Non-GMO Project VerifiedKosher
DietaryVegan, Gluten-free, Dairy-free, Soy-free, Non-GMOVegan, Dairy-free, Gluten-free, Soy-free, Non-GMO
Key ingredients
  • Pea protein and brown rice protein40 g protein
  • Ground flaxseed and sunflower oil powder5.0 g omega-3 (ALA)
  • Dietary fiber11 g
  • Micronutrient blend (27 essential vitamins and minerals)17-114% DV per serving
  • Green tea extract130 mg
  • OWYN Protein Blend (pea protein, organic pumpkin seed protein, organic flax oil)20 g protein
  • Soluble fiber3 g fiber
  • Organic flax oil
  • Organic cane sugar and monk fruit extract4 g added sugar
  • Greens blend (broccoli, spinach, kale)
Flavors8 (Chocolate, Vanilla, Banana…)7 (Dark Chocolate, Smooth Vanilla, Cold Brew Coffee…)
Creator video reviews43

Pros and cons

Black Edition

  • 40 g plant protein and 11 g fiber per 400-calorie serving
  • Complete nutrition panel and ingredient list published for every flavor
  • Only 3 g added sugar; sweetened with stevia
  • Around $3.53 per meal one-time, less on subscription
  • Brand reports routine third-party testing for heavy metals and pesticides
  • Taste and thick texture are frequent complaints
  • Contains green tea extract and cocoa, so a small amount of caffeine
  • No product-level certification such as NSF for Sport
  • High potassium and phosphorus per serving may not suit everyone

20g Plant Protein Shake

  • Free from the top nine allergens, including dairy, soy and gluten
  • Non-GMO Project Verified and OU kosher
  • No artificial sweeteners or sugar alcohols (cane sugar and monk fruit)
  • 3 g fiber plus flax oil as a plant omega-3 source
  • Shelf-stable for up to 18 months before opening
  • 20 g of protein counts as only 24% DV after FDA's protein-quality correction
  • 4 g of added cane sugar per bottle
  • Little vitamin or mineral fortification; 180 calories is snack-sized
  • Brand FAQ makes sweeping, unsupported claims that whey causes health problems

Our verdicts

Black Edition

Huel Black Edition is one of the most complete and transparent meal powders you can buy, with 40 g of protein, real fiber and a full disclosed panel at a reasonable price per meal. Its weak spot is drinkability, not nutrition, so buy a single bag or variety box before committing to a subscription.

Full review

20g Plant Protein Shake

OWYN is a clean, allergen-friendly vegan shake that avoids artificial sweeteners and is well liked for its smooth texture. But its plant protein scores lower on quality than dairy, it adds 4 g of cane sugar, and at 180 calories with little vitamin or mineral content it is a snack rather than a meal. Choose it for dietary restrictions rather than for value.

Full review

What creators say

  • Huel Black Edition8.1
  • Huel Black Edition8.1
  • Huel Black Edition8.1
  • OWYN 20g Plant Protein Shake6.7
  • OWYN 20g Plant Protein Shake6.7
  • OWYN 20g Plant Protein Shake6.7

Questions people ask

Is Huel better than OWYN?
In our scoring, Huel Black Edition rates higher overall (8.1 vs 6.7 out of 10). Huel leads on efficacy, quality & purity, value and transparency; OWYN leads on experience. Scores weigh efficacy, quality, value, experience and transparency.
Which is cheaper per serving, Huel or OWYN?
OWYN costs about $3.25 per serving versus $3.53 for Huel, based on the list prices shown in our reviews. Prices change often, so check the current price before buying.
Who should choose Huel over OWYN?
Our reviews suggest Huel is best for people replacing one or two meals a day with a high-protein option, vegans and those avoiding soy, lactose or gluten and shoppers who want every nutrient amount disclosed, while OWYN is best for vegans and people avoiding dairy or soy, shoppers managing multiple food allergies and anyone avoiding artificial sweeteners.

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