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Nutrition Reviews
Front of the Tru Niagen 300 mg bottle of 30 vegetarian capsules

Nicotinamide Riboside 300 mg

A rigorously tested nicotinamide riboside capsule that reliably raises NAD+, though trials in healthy adults show few clear health benefits for $1.63 a day.

6.6

Mixed

Nutrition Reviews score

Weighted across efficacy, quality, value, experience & transparency. See breakdown

Form
Capsule
Serving
1 vegetarian capsule
Servings
30
Per serving
$1.63
NSF Certified for SportKosherHalalcGMP facility
VegetarianGluten-free
Check price on AmazonBuy from the brand$49.00

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Last reviewed November 2, 2026 by the Nutrition Reviews Editorial Team · How we review

Our verdict

Tru Niagen is the best-documented way to raise NAD+, made to a high, NSF-certified standard and well tolerated. What it has not shown is that the extra NAD+ makes healthy adults feel or function better, and most positive signals come from higher doses or specific patient groups. Buy it as a well-made bet on ongoing research, not as proven anti-aging or energy support.

Best for

  • Adults who want the most-studied, NSF-certified form of nicotinamide riboside
  • People curious about NAD+ who accept that the benefits are unproven
  • Drug-tested athletes who need a certified product

Skip it if

  • Anyone under 18, or pregnant or nursing without a clinician's advice
  • Shoppers expecting a noticeable energy boost
  • Budget buyers who want to match trial doses of 1,000 mg or more

How it scored

Our five-factor score out of 10. Factors are weighted by how much they matter to the outcome you’re paying for. Methodology

6.6
Mixed

out of 10

  • Efficacy30%5.5

    Key ingredients at clinically studied doses, and how strong the evidence is.

  • Quality & Purity25%9.0

    Third-party testing and certifications, manufacturing standards, contaminant testing, recall history.

  • Value20%4.5

    Cost per effective serving compared with category peers.

  • Experience15%7.5

    Taste, mixability, texture and tolerability from aggregated buyer and creator feedback.

  • Transparency10%6.5

    Full label disclosure (no proprietary blends), available COAs, honest marketing.

Our review

Tru Niagen 300 mg is one vegetarian capsule of Niagen, the patented nicotinamide riboside chloride (NR) made by Niagen Bioscience, the Los Angeles company called ChromaDex until March 2025. NR is a form of vitamin B3 that the body turns into NAD+, a coenzyme used in energy metabolism and DNA repair whose levels fall with age. Each capsule supplies about 263 mg of NR itself. The NAD+ rise is well documented: in a company-funded eight-week trial, 300 mg a day lifted blood NAD+ about 51% within two weeks, and independent studies confirm the effect.

Whether more NAD+ makes healthy people healthier is much less clear. Trials in middle-aged, older and overweight adults, mostly at 1,000 to 2,000 mg a day, found no consistent gains in insulin sensitivity, mitochondrial function, blood pressure or muscle, and a 2026 systematic review called the anti-aging evidence inconclusive. "Age Better" and "cellular energy" describe the NAD+ effect, not proven outcomes. The brand's 161% versus 69% win over NMN comes from a six-person, eight-day study at 1,200 mg a day; a 65-person trial found the two raised NAD+ comparably.

Quality is excellent. The capsules are NSF Certified for Sport, kosher and halal, the brand says each product is tested by Alkemist Labs, and NR holds an FDA GRAS "no questions" letter plus two new dietary ingredient notifications. FDA, which had barred rival NMN from supplements, reversed itself in September 2025. Controlled trials of up to 2,000 mg a day for 12 weeks found no safety problems, but longer-term data are thin. The label says it is not for anyone under 18 and to ask a clinician if pregnant, nursing or on medication. At $49 for 30 capsules ($1.63 a day, $1.31 on subscription) it is mid-priced, though trial doses mean three or more capsules daily.

What’s inside

Key ingredientPer serving
Niagen (nicotinamide riboside chloride)

Supplies about 263 mg of NR, a vitamin B3 form; 300 mg raised whole-blood NAD+ about 51% in two weeks in a ChromaDex-funded trial, while outcome trials mostly used 1,000 to 2,000 mg.

300 mg
Microcrystalline cellulose, hypromellose capsule, vegetable magnesium stearate

Standard filler, vegetarian capsule shell and flow agent; there is no proprietary blend.

Not disclosed

Supplement Facts

Serving Size 1 Vegetarian Capsule

Servings Per Container 30

Amount Per Serving% Daily Value
NIAGEN® (nicotinamide riboside chloride) 300 mg**

* Percent Daily Values are based on a 2,000 calorie diet. † Daily Value not established.

Other ingredients: Microcrystalline cellulose, hypromellose (vegetarian capsule), vegetable magnesium stearate.

Transcribed from the manufacturer’s label (vitacost.com). Formulas change — always check the label on the product you buy.

Testing & quality

Tru Niagen 300 mg is NSF Certified for Sport for all lots; the brand says every product is third-party tested by Alkemist Labs (Alkemist Assured) and made in cGMP-certified US facilities.

Creator video reviews

Independent creators reviewing Nicotinamide Riboside 300 mg on YouTube and TikTok.

3 positive1 mixed0 critical

Pros & cons

What we like

  • NSF Certified for Sport and third-party tested by Alkemist Labs
  • 300 mg raised blood NAD+ about 51% in a controlled trial
  • Single patented ingredient with an FDA GRAS letter and two NDI notifications
  • Small once-daily vegetarian capsule that was well tolerated in trials

Watch-outs

  • Trials in healthy adults show few consistent health benefits
  • Marketing leans on a six-person NMN comparison and broad "cellular energy" language
  • Most outcome studies used 1,000 mg or more, three-plus capsules a day
  • Long-term safety data beyond a few months are limited

Questions buyers ask

Will Tru Niagen give me more energy?
It reliably raises NAD+, a coenzyme cells use to make energy, but controlled trials in healthy adults have not shown consistent improvements in energy, fitness or metabolism. Some buyers report feeling more energetic, while many notice no difference. If you try it, judge it over a couple of months, and keep in mind that most studies used 1,000 mg or more a day.
Is nicotinamide riboside better than NMN?
Both are vitamin B3 forms that raise NAD+. Tru Niagen cites a six-person study in which 1,200 mg of NR a day raised blood NAD+ 161% versus 69% for NMN, but a larger 65-person trial found the two raised NAD+ comparably. FDA confirmed in September 2025 that NMN is not excluded from dietary supplements, so both remain legal options in the US.
Is Tru Niagen safe?
Controlled trials of up to 2,000 mg a day for 12 weeks found no safety problems, and NR did not raise LDL cholesterol in the company's dose-ranging study. Trials rarely run longer than a few months, so long-term effects are unknown. The label says it is not intended for anyone under 18 and to ask a healthcare professional if you are pregnant, nursing or taking medication.
Sources we checked (20)
  1. 1.truniagen.com/products/tru-niagen-300mg
  2. 2.vitacost.com/products/tru-niagen-nicotinamide-riboside-chloride-300-mg-30-vegetari
  3. 3.nsfsport.com/certified-products/listing-detail.php?id=1263423
  4. 4.fda.gov/food/gras-notice-inventory/agency-response-letter-gras-notice-no-grn-
  5. 5.regulations.gov/document/FDA-2023-P-0872-2754
  6. 6.s205.q4cdn.com/770776702/files/doc_news/2025/03/1/ChromaDex-Corp-Announces-Name-Chan
  7. 7.investors.chromadex.com/news/news-details/2015/ChromaDex-Lead-Ingredient-NIAGEN-Nicotinamide-
  8. 8.nutraingredients.com/Article/2018/10/24/ChromaDex-achieves-second-NDI-for-higher-dose-Niag
  9. 9.pubmed.ncbi.nlm.nih.gov/31278280/
  10. 10.pubmed.ncbi.nlm.nih.gov/29599478/
  11. 11.pubmed.ncbi.nlm.nih.gov/29992272/
  12. 12.pubmed.ncbi.nlm.nih.gov/32320006/
  13. 13.pubmed.ncbi.nlm.nih.gov/31412242/
  14. 14.pubmed.ncbi.nlm.nih.gov/31710095/
  15. 15.pubmed.ncbi.nlm.nih.gov/41655607/
  16. 16.pubmed.ncbi.nlm.nih.gov/40275690/
  17. 17.pubmed.ncbi.nlm.nih.gov/35303905/
  18. 18.pubmed.ncbi.nlm.nih.gov/41858901/
  19. 19.pubmed.ncbi.nlm.nih.gov/41540253/
  20. 20.en.wikipedia.org/wiki/Niagen_Bioscience

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Nutrition Reviews Editorial Team · Sep 28, 2026